4 Things You Need to Know About Your Online Reputation

4 Things You Need to Know About Your Online Reputation

Online reputations are important. Nearly 100% of consumers that have been polled say that they use online reviews to determine if they are going to buy from a company. If you have negative reviews about your company, don’t panic. Here are some things you need to know about your online reputation.

  1. You can’t please everyone. No company has a 100% perfect track record of pleasing its consumers. Someone is always going to walk away unsatisfied. Just do the best that you can satisfying the needs of your consumers. If you’ve gone above and beyond and they still aren’t satisfied, it’s best that you both move on.
  2. Don’t panic. Panicking leads to making decisions that you will later regret. If someone alerts you to a negative review, take a deep breath, remain calm, and thank them.
  3. Be cautious. Sometimes negative reviews are planted by competitors or people who want to extort you for money. They will promise they can “remove” the negative items in question if you pay them a fee. In reality, no one can remove a negative item off of the internet – unless they planted it there themselves.
  4. If the negative reviews are damaging your business, making it difficult to make money, you can seek legal help. Legal counsel will be able to tell you how to proceed, and if there is anything that you can do to ensure that this doesn’t happen to you again.

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